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Guildford company, My 1st Photos, started by two local mums is continuing to go from strength to strength after winning several business awards in its first year of trading.

The idea for the business came about soon after one of the founders, Sarah Cooper, gave birth prematurely. Sarah couldn’t meet her daughter for four days after the birth and even after that the little girl was kept in an incubator for a number of weeks. Sarah’s friend and now co-founder of My 1st Photos, Nadine Bannister, suggested leaving photos in the incubator as a way of staying connected while apart.

The realisation that babies love looking at photos, but didn’t have a product that enabledthem to do so safely, came soon after. Sarah and Nadine set about researching the market and developing photo books from soft materials and before long My 1st Photos was born!

Each album is handmade by Sarah and Nadine in their Guildford studio and they now ship all over the UK as well as Internationally.  They also count several celebrities amongst their customers including Declan Donnelly, Mrs. Hinch, Amy Childs, Lacey Turner, Jordan Banjo and Stephanie Davies.

These albums not only allow children to look through pictures of their family and friends but also help with shapes, colours and facial recognition. The other main attractive feature is that the albums are made from soft fabric so that they are tactile and there is no chance of breakage. ‘Photos you can cuddle!’. Crucially, they are also washable!

This year My 1st Photos has won three National ‘Loved By Parents Awards’, best New Business in the Surrey Biz Awards and were also runners up in the Muddy Stilettos Best Children’s product category.

Sarah and Nadine are currently planning to expand the business by developing albums for Alzheimer’s and Dementia sufferers, Makaton and signing books for children and photo albums for new parents who are adopting.  They are blown away by the growth of their business in such a short space of time and have big plans for the future!

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